Our goal is simple -- help the Monarch.

Our Mission

As Monarch butterfly populations dwindle, it is our mission to help this struggling creature as much as we can. We can do that by planting as much Milkweed as we can throughout the North. The milkweed is the Monarch's ONLY food source and it relies completely on this plant to both eat and reproduce. The more milkweed crops that are destroyed by development, the less there is for the butterfly.

Together we aim to help the species, one plant at a time.

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